/* =========================================================
   MatchMyDentist clean rebuild
   Goal: same page structure, cleaner tokens, predictable CSS.
========================================================= */

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --ink: #1f1a12;
  --forest: #1e3a2c;
  --forest-dark: #10241b;
  --terra: #c54b1e;
  --terra-dark: #a03a15;
  --hero-terra: #f29568;
  --clay: #d97a4a;
  --cream: #faf5ea;
  --cream-dark: #eee4cf;
  --bone: #fefcf5;
  --paper: #f4eddb;
  --muted: #8a7f6a;
  --hair: #d6c9b0;

  --font-serif: "Playfair Display", Georgia, serif;
  --font-sans: "DM Sans", Arial, sans-serif;
  --font-mono: "DM Mono", ui-monospace, monospace;

  --nav-height: 102px;
  --below-nav: calc(100svh - var(--nav-height));
  --page-top-pad: 48px;
  --container: 1360px;
  --container-narrow: 1000px;
  --radius: 6px;
  --section-x: clamp(24px, 3.5vw, 40px);
  --section-y: clamp(72px, 7vw, 110px);

  /* Type scale — use these roles site-wide; avoid one-off font-size in sections */
  --body-size: 16px;
  --body-line: 1.65;
  --h1-size: clamp(54px, 6.2vw, 92px);
  --h1-deck-size: clamp(26px, 2.8vw, 42px);
  --h2-size: clamp(34px, 3.6vw, 52px);
  --h3-size: clamp(22px, 2.2vw, 32px);
  --small-caps: 11px;
  --text-lede: clamp(15px, 1.05vw, 17px);
  --text-lede-line: 1.5;
  --text-support: clamp(16px, 1.5vw, 20px);
  --hero-desc-size: clamp(16px, 1.15vw, 18px);
  --hero-desc-line: 1.55;
  --hero-payoff-size: clamp(18px, 1.35vw, 22px);
  --hero-payoff-line: 1.45;
  --text-hero-serif: 64px;
  --text-hero-your: 102px;
  --text-hero-terms: 89px;
  --text-one-word: 125px;
}

@media (min-width: 1025px) {
  :root {
    --text-hero-serif: 85px;
    --text-hero-your: 158px;
    --text-hero-terms: 133px;
  }
}

html {
  scroll-behavior: smooth;
  scrollbar-gutter: stable;
}
body {
  min-width: 320px;
  padding-top: var(--nav-height);
  overflow-x: hidden;
  background: var(--cream);
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: var(--body-size);
  line-height: var(--body-line);
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

img, video { display: block; max-width: 100%; }
a { color: inherit; }
button, input { font: inherit; }

h1, h2, h3, h4 {
  font-family: var(--font-serif);
  font-weight: 500;
  line-height: 1.05;
  letter-spacing: -0.02em;
  color: var(--ink);
}

em { font-style: italic; }

.section {
  padding: var(--section-y) var(--section-x);
  border-top: 1px solid var(--hair);
}

.section h2 + p,
.section h3 + p {
  margin-top: 10px;
}

.container {
  width: 100%;
  max-width: var(--container);
  margin: 0 auto;
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 14px;
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  font-weight: 500;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--terra);
}

.eyebrow::before {
  content: "";
  width: 32px;
  height: 1px;
  background: currentColor;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 12px;
  min-height: 54px;
  padding: 16px 32px;
  border: 0;
  border-radius: var(--radius);
  cursor: pointer;
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 700;
  line-height: 1;
  letter-spacing: 0.01em;
  text-decoration: none;
  white-space: nowrap;
  transition: background 0.2s ease, color 0.2s ease, transform 0.2s ease, box-shadow 0.2s ease;
}

.btn:hover { transform: translateY(-1px); }
.btn--terra { background: var(--terra); color: var(--bone); }
.btn--terra:hover { background: var(--terra-dark); box-shadow: 0 12px 32px rgba(197, 75, 30, 0.32); }
.btn--ink { background: var(--ink); color: var(--cream); }
.btn--ink:hover { background: var(--terra); }
.btn__text-mobile { display: none; }

/* ---------------- Nav ---------------- */

.nav {
  position: fixed;
  inset: 0 0 auto;
  z-index: 1000;
  height: var(--nav-height);
  display: block;
  padding: 20px 44px;
  background: var(--cream);
  border-bottom: 1px solid var(--hair);
}

.nav__logo {
  position: absolute;
  top: calc(50% - 6px);
  left: 44px;
  transform: translateY(-50%);
  z-index: 2;
  display: inline-flex;
  align-items: center;
  line-height: 0;
  text-decoration: none;
}

.nav__logo img { height: 56px; width: auto; }

.nav__links {
  position: absolute;
  top: calc(50% - 6px);
  left: 50%;
  transform: translate(-50%, -50%);
  display: flex;
  align-items: center;
  gap: 18px;
  list-style: none;
}

.nav__links a {
  position: relative;
  display: block;
  width: 72px;
  padding: 16px 10px;
  font-family: var(--font-sans);
  font-size: 16px;
  font-weight: 600;
  line-height: 1;
  text-align: center;
  text-decoration: none;
  white-space: nowrap;
  color: var(--ink);
  opacity: 0.7;
}

.nav__links li:nth-child(1) a { width: 60px; }
.nav__links li:nth-child(2) a { width: 142px; }
.nav__links li:nth-child(3) a { width: 118px; }
.nav__links li:nth-child(4) a { width: 74px; }

.nav__links a:hover,
.nav__links a.is-active {
  color: var(--terra);
  opacity: 1;
}

.nav__links a.is-active::after {
  content: "";
  position: absolute;
  left: 50%;
  bottom: 6px;
  width: 22px;
  height: 1px;
  background: var(--terra);
  transform: translateX(-50%);
}

.nav__actions {
  position: absolute;
  top: calc(50% - 6px);
  right: 44px;
  transform: translateY(-50%);
  z-index: 2;
  display: flex;
  align-items: center;
  gap: 22px;
}

.nav__login-wrap {
  position: relative;
}

.nav__login-trigger {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 10px 14px;
  border: 1px solid rgba(44, 26, 14, 0.14);
  border-radius: 8px;
  background: rgba(255, 255, 255, 0.55);
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 500;
  line-height: 1;
  white-space: nowrap;
  cursor: pointer;
  transition: background 0.2s ease, border-color 0.2s ease, box-shadow 0.2s ease;
}

.nav__login-trigger:hover,
.nav__login-wrap.is-open .nav__login-trigger {
  background: rgba(255, 255, 255, 0.92);
  border-color: rgba(44, 26, 14, 0.22);
}

.nav__login-wrap.is-open .nav__login-trigger {
  box-shadow: 0 4px 16px rgba(44, 26, 14, 0.08);
}

.nav__login-chevron {
  width: 7px;
  height: 7px;
  margin-top: -2px;
  border-right: 1.5px solid currentColor;
  border-bottom: 1.5px solid currentColor;
  transform: rotate(45deg);
  transition: transform 0.2s ease, margin-top 0.2s ease;
}

.nav__login-wrap.is-open .nav__login-chevron {
  margin-top: 2px;
  transform: rotate(-135deg);
}

.nav__login-menu {
  position: absolute;
  top: calc(100% + 10px);
  right: 0;
  min-width: 248px;
  padding: 10px;
  border: 1px solid rgba(44, 26, 14, 0.08);
  border-radius: 14px;
  background: #fff;
  box-shadow: 0 16px 44px rgba(44, 26, 14, 0.16);
  z-index: 1100;
}

.nav__login-menu[hidden] {
  display: none;
}

.nav__login-menu-heading,
.nav__login-menu-title {
  margin: 0 0 8px;
  padding: 4px 8px 0;
  color: var(--muted);
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.nav__login-option {
  display: flex;
  flex-direction: column;
  gap: 3px;
  margin-bottom: 6px;
  padding: 12px 14px;
  border: 1px solid rgba(44, 26, 14, 0.1);
  border-radius: 10px;
  background: rgba(250, 247, 242, 0.65);
  color: var(--ink);
  text-decoration: none;
  transition: background 0.15s ease, border-color 0.15s ease, box-shadow 0.15s ease, transform 0.15s ease;
}

.nav__login-option:last-child {
  margin-bottom: 0;
}

.nav__login-option:hover,
.nav__login-option:focus-visible {
  border-color: rgba(197, 75, 30, 0.28);
  background: #fff;
  box-shadow: 0 4px 14px rgba(44, 26, 14, 0.08);
  outline: none;
  transform: translateY(-1px);
}

.nav__login-option__role {
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 700;
  line-height: 1.2;
}

.nav__login-option__desc {
  color: rgba(31, 26, 18, 0.58);
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 500;
  line-height: 1.35;
}

.nav__login-option--dentist .nav__login-option__role {
  color: var(--ink);
}

/* Legacy login menu layout (pages not yet migrated) */
.nav__login-group {
  display: grid;
  grid-template-columns: 1fr auto;
  align-items: center;
  gap: 6px 12px;
  padding: 10px 8px;
  border-radius: 10px;
  transition: background 0.15s ease;
}

.nav__login-group:hover {
  background: rgba(250, 247, 242, 0.72);
}

.nav__login-label {
  display: block;
  margin: 0;
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 14px;
  font-weight: 700;
  line-height: 1.2;
}

.nav__login-link {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: auto;
  min-width: 72px;
  margin: 0;
  padding: 8px 14px;
  border: 0;
  border-radius: 999px;
  background: var(--terra);
  color: var(--bone);
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 700;
  line-height: 1;
  text-align: center;
  text-decoration: none;
  box-sizing: border-box;
  transition: background 0.15s ease, box-shadow 0.15s ease;
}

.nav__login-link:hover,
.nav__login-link:focus-visible {
  background: var(--terra-dark);
  box-shadow: 0 4px 12px rgba(197, 75, 30, 0.28);
  outline: none;
}

.nav__login-divider {
  height: 1px;
  margin: 4px 8px;
  background: rgba(44, 26, 14, 0.08);
}

/* Legacy single-link login (other pages) */
.nav__login {
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 500;
  text-decoration: none;
  white-space: nowrap;
  opacity: 0.82;
}

.nav__cta {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 16px 30px;
  border-radius: var(--radius);
  background: var(--terra);
  color: var(--bone);
  font-size: 16px;
  font-weight: 700;
  line-height: 1;
  text-decoration: none;
  white-space: nowrap;
  box-shadow: 0 10px 24px -8px rgba(197, 75, 30, 0.45);
  justify-content: center;
  transition: background 0.2s ease, box-shadow 0.2s ease;
}

.nav__cta:hover {
  background: var(--terra-dark);
  box-shadow: 0 12px 32px rgba(197, 75, 30, 0.32);
}

.nav__cta::after { content: "->"; font-family: var(--font-mono); }

.nav__cta-text--mobile { display: none; }

.nav__burger {
  display: none;
  width: 44px;
  height: 44px;
  border: 0;
  background: transparent;
  cursor: pointer;
  align-items: center;
  justify-content: center;
  flex-direction: column;
  gap: 5px;
}

.nav__burger span {
  width: 22px;
  height: 1.5px;
  background: var(--ink);
  transition: transform 0.25s ease, opacity 0.2s ease, background 0.2s ease;
}

.nav__drawer {
  position: fixed;
  inset: 0;
  z-index: 1050;
  display: flex;
  flex-direction: column;
  justify-content: flex-start;
  padding: calc(var(--nav-height) + 50px) 28px 36px;
  background: var(--ink);
  color: var(--cream);
  opacity: 0;
  visibility: hidden;
  transform: translateY(-8px);
  transition: opacity 0.28s ease, transform 0.28s ease, visibility 0s linear 0.28s;
  overflow-y: auto;
}

body.nav-open { overflow: hidden; }
body.nav-open .nav { z-index: 1060; }
body.nav-open .nav__drawer {
  opacity: 1;
  visibility: visible;
  transform: translateY(0);
  transition-delay: 0s;
}

body.nav-open .nav__burger span { background: var(--ink); }
body.nav-open .nav__burger span:nth-child(1) { transform: translateY(6.5px) rotate(45deg); }
body.nav-open .nav__burger span:nth-child(2) { opacity: 0; }
body.nav-open .nav__burger span:nth-child(3) { transform: translateY(-6.5px) rotate(-45deg); }

.nav__drawer-links {
  display: flex;
  flex-direction: column;
  gap: 2px;
  margin-bottom: 0;
  list-style: none;
  flex: 0 0 auto;
}

.nav__drawer-links a {
  display: block;
  padding: 12px 0;
  border-bottom: 1px solid rgba(244, 238, 226, 0.1);
  font-family: var(--font-sans);
  font-size: clamp(24px, 6vw, 32px);
  font-weight: 600;
  font-style: normal;
  line-height: 1.15;
  text-decoration: none;
}

.nav__drawer-links a:hover,
.nav__drawer-links a.is-active { color: var(--terra); }

.nav__drawer-actions {
  display: flex;
  flex: 1 1 auto;
  flex-direction: column;
  justify-content: center;
  gap: 14px;
  min-height: 0;
  margin-top: 0;
  padding: 24px 0 12px;
}

.nav__drawer-login-heading {
  margin: 0 0 10px;
  color: rgba(244, 238, 226, 0.48);
  font-family: var(--font-mono);
  font-size: 10px;
  font-weight: 500;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.nav__drawer-login-block {
  display: flex;
  flex-direction: column;
  gap: 10px;
  padding: 0;
  border: 0;
  border-radius: 0;
  overflow: visible;
}

.nav__drawer-login-card {
  display: grid;
  grid-template-columns: 1fr auto;
  grid-template-rows: auto auto;
  align-items: center;
  gap: 2px 14px;
  padding: 14px 16px;
  border: 1px solid rgba(244, 238, 226, 0.16);
  border-radius: 12px;
  background: rgba(255, 255, 255, 0.04);
  color: var(--cream);
  text-decoration: none;
  transition: background 0.2s ease, border-color 0.2s ease, transform 0.2s ease;
}

.nav__drawer-login-card:hover,
.nav__drawer-login-card:focus-visible {
  border-color: rgba(197, 75, 30, 0.42);
  background: rgba(197, 75, 30, 0.1);
  outline: none;
  transform: translateY(-1px);
}

.nav__drawer-login-card__role {
  grid-column: 1;
  grid-row: 1;
  font-family: var(--font-sans);
  font-size: 17px;
  font-weight: 700;
  line-height: 1.2;
}

.nav__drawer-login-card__desc {
  grid-column: 1;
  grid-row: 2;
  color: rgba(244, 238, 226, 0.58);
  font-family: var(--font-sans);
  font-size: 13px;
  font-weight: 500;
  line-height: 1.35;
}

.nav__drawer-login-card__cta {
  grid-column: 2;
  grid-row: 1 / span 2;
  align-self: center;
  padding: 9px 14px;
  border-radius: 999px;
  background: rgba(197, 75, 30, 0.18);
  border: 1px solid rgba(197, 75, 30, 0.38);
  color: var(--terra);
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.02em;
  line-height: 1;
  white-space: nowrap;
}

.nav__drawer-login-card:hover .nav__drawer-login-card__cta,
.nav__drawer-login-card:focus-visible .nav__drawer-login-card__cta {
  background: var(--terra);
  border-color: var(--terra);
  color: var(--bone);
}

/* Legacy drawer login rows (pages not yet migrated) */
.nav__drawer-login-row {
  display: grid;
  grid-template-columns: 1fr auto;
  grid-template-rows: auto auto;
  align-items: center;
  gap: 2px 14px;
  padding: 14px 16px;
  border: 1px solid rgba(244, 238, 226, 0.16);
  border-radius: 12px;
  background: rgba(255, 255, 255, 0.04);
  color: var(--cream);
  text-decoration: none;
  transition: background 0.2s ease, border-color 0.2s ease, transform 0.2s ease;
}

.nav__drawer-login-row:last-child {
  border-bottom: 1px solid rgba(244, 238, 226, 0.16);
}

.nav__drawer-login-row:hover,
.nav__drawer-login-row:focus-visible {
  border-color: rgba(197, 75, 30, 0.42);
  background: rgba(197, 75, 30, 0.1);
  outline: none;
  transform: translateY(-1px);
}

.nav__drawer-login-row__who {
  grid-column: 1;
  grid-row: 1;
  font-family: var(--font-sans);
  font-size: 17px;
  font-weight: 700;
  line-height: 1.2;
}

.nav__drawer-login-row:first-child .nav__drawer-login-row__who::after {
  content: "Your match & messages";
  display: block;
  margin-top: 2px;
  color: rgba(244, 238, 226, 0.58);
  font-size: 13px;
  font-weight: 500;
  line-height: 1.35;
}

.nav__drawer-login-row:last-child .nav__drawer-login-row__who::after {
  content: "Practice portal";
  display: block;
  margin-top: 2px;
  color: rgba(244, 238, 226, 0.58);
  font-size: 13px;
  font-weight: 500;
  line-height: 1.35;
}

.nav__drawer-login-row__action {
  grid-column: 2;
  grid-row: 1 / span 2;
  align-self: center;
  flex-shrink: 0;
  padding: 9px 14px;
  border-radius: 999px;
  background: rgba(197, 75, 30, 0.18);
  border: 1px solid rgba(197, 75, 30, 0.38);
  color: var(--terra);
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.02em;
  text-transform: none;
}

.nav__drawer-login-row:hover .nav__drawer-login-row__action,
.nav__drawer-login-row:focus-visible .nav__drawer-login-row__action {
  background: var(--terra);
  border-color: var(--terra);
  color: var(--bone);
}

.nav__drawer-login-group {
  display: flex;
  flex-direction: column;
  gap: 6px;
}

.nav__drawer-login-label {
  color: rgba(244, 238, 226, 0.55);
  font-family: var(--font-mono);
  font-size: 14px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}

.nav__drawer-login-link {
  color: rgba(244, 238, 226, 0.88);
  font-family: var(--font-sans);
  font-size: 18px;
  font-weight: 600;
  text-decoration: none;
}

.nav__drawer-login-link:hover {
  color: var(--terra);
}

/* Legacy single-link drawer login (other pages) */
.nav__drawer-login {
  padding: 14px 0 6px;
  color: rgba(244, 238, 226, 0.72);
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.14em;
  text-align: center;
  text-decoration: none;
  text-transform: uppercase;
}

.nav__drawer-cta {
  display: block;
  padding: 18px 24px;
  border-radius: var(--radius);
  background: var(--terra);
  color: var(--cream);
  font-size: 14px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-align: center;
  text-decoration: none;
  text-transform: uppercase;
}

/* ---- Nav layout: single source of truth for every page ---- */

.hero,
.about-hero,
.qualify-hero {
  height: var(--below-nav);
  min-height: var(--below-nav);
}

.about-hero {
  --about-hero-height: var(--below-nav);
}

.fo-hero,
.fb-hero {
  min-height: clamp(560px, var(--below-nav), 920px);
}

.fd-hero {
  min-height: var(--below-nav);
}

.hero__inner,
.about-hero__inner,
.qualify-hero__inner {
  min-height: var(--below-nav);
}

.contact-page,
.results-hero,
.legal-head,
.pricing-hero {
  padding-top: var(--page-top-pad);
}

@media (max-width: 860px) {
  :root { --page-top-pad: 32px; }
}

@media (max-width: 720px) {
  :root { --page-top-pad: 24px; }

  .about-hero,
  .qualify-hero {
    height: auto;
    min-height: 0;
  }

  .about-hero__inner,
  .qualify-hero__inner {
    min-height: 0;
  }

  .fo-hero,
  .fb-hero,
  .fd-hero {
    min-height: 0;
  }
}

/* ---------------- Hero ---------------- */

.hero {
  --hero-focal: 68% 46%;
  position: relative;
  overflow: hidden;
  background: #0b0906;
  color: #fff;
}

.hero__media,
.hero__scrim {
  position: absolute;
  inset: 0;
}

.hero__media { z-index: 0; overflow: hidden; background: #0b0906; }
.hero__media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: var(--hero-focal);
}

@media (min-width: 1025px) {
  .hero {
    min-height: calc(100svh - var(--nav-height));
  }

  .hero__inner {
    flex-direction: row;
    align-items: center;
  }

  .hero__concept {
    display: none;
  }

  .hero__media {
    display: flex;
    justify-content: flex-end;
    align-items: stretch;
  }

  .hero__media img {
    width: auto;
    height: 100%;
    min-height: 100%;
    max-width: none;
    object-fit: contain;
    object-position: right center;
    transform: translateX(-54px);
  }
}

.hero__scrim {
  display: none;
}

.hero__inner {
  position: relative;
  z-index: 2;
  display: flex;
  align-items: center;
  width: 100%;
  max-width: 1320px;
  margin: 0 auto;
  padding: 56px 40px 96px 88px;
}

.hero__content {
  width: 100%;
  max-width: 640px;
}

@media (min-width: 1025px) {
  .hero h1.hero-title {
    margin-bottom: 0;
  }

  .hero__sub {
    margin-top: -14px;
    font-size: 25px;
  }

  .hero__sub-hook {
    font-size: var(--h3-size);
  }

}

.hero h1 { margin-bottom: 28px; color: #fff; }

/* Stacked hero title — Dentistry on / your / terms. */
.hero h1.hero-title {
  --t-serif: var(--text-hero-serif);
  --t-your: var(--text-hero-your);
  --t-terms: var(--text-hero-terms);
  --t-track: 5px;
  --t-indent: 5px;
  margin-bottom: 6px;
  padding: 0;
  font-weight: normal;
  line-height: 1;
  font-family: inherit;
}

.hero-title__line {
  display: block;
  width: fit-content;
  max-width: 100%;
}

.hero .hero-title__line--serif {
  font-family: var(--font-serif);
  font-size: var(--t-serif);
  font-weight: 500;
  letter-spacing: -0.01em;
  line-height: 1;
  color: #fff;
  margin: 0 0 calc(-0.1em - var(--t-indent));
}

.hero .hero-title__line--your,
.hero .hero-title__line--terms {
  font-family: var(--font-sans);
  font-weight: 900;
}

.hero .hero-title__line--your {
  font-size: var(--t-your);
  letter-spacing: calc(-0.065em + var(--t-track));
  line-height: 0.76;
  color: #fff;
  margin: 0 0 -0.34em;
  font-style: normal;
}

.hero .hero-title__line--terms {
  font-size: var(--t-terms);
  letter-spacing: calc(-0.085em + var(--t-track));
  line-height: 1.39;
  font-style: italic;
  color: var(--hero-terra);
  margin: 0 0 0 calc(0.41em - var(--t-indent));
}

@media (min-width: 1025px) {
  .hero h1.hero-title {
    --t-track: 10px;
    --t-indent: 10px;
    margin-bottom: 0;
  }

  .hero .hero-title__line--serif {
    margin-bottom: calc(-0.1em - var(--t-indent));
  }

  .hero__sub {
    margin-top: -14px;
  }

  .hero__sub-hook {
    font-size: var(--h3-size);
  }
}

.hero__h1-primary {
  display: block;
  font-size: var(--h1-size);
  line-height: 0.97;
  letter-spacing: -0.028em;
  color: #fff;
}
.hero__h1-primary em { color: var(--hero-terra); }

.hero__h1-deck {
  display: block;
  margin-top: 12px;
  color: var(--clay);
  font-size: var(--h1-deck-size);
  line-height: 1.14;
  letter-spacing: -0.018em;
  font-style: italic;
  font-weight: 500;
}

.hero__h1-deck em {
  color: var(--clay);
  font-style: italic;
}

.hero__head {
  display: inline-block;
  max-width: 100%;
  vertical-align: top;
}

.hero__sub {
  width: 0;
  min-width: 100%;
  margin: -14px 0 4px;
  color: #fff;
  font-family: var(--font-sans);
  letter-spacing: -0.02em;
}

.hero__sub-hook {
  display: block;
  color: rgba(255, 255, 255, 0.94);
  font-size: var(--h3-size);
  font-weight: 600;
  line-height: 1.2;
  letter-spacing: -0.025em;
}

.hero__sub-detail {
  display: block;
  margin-top: 14px;
  max-width: 36em;
  color: rgba(255, 255, 255, 0.82);
  font-size: var(--hero-desc-size);
  font-weight: 400;
  line-height: var(--hero-desc-line);
}

.hero__lede {
  max-width: 580px;
  margin-bottom: 14px;
  color: rgba(255, 255, 255, 0.88);
  font-size: 19px;
  line-height: 1.6;
}

.hero__lede strong { color: #fff; font-weight: 700; }
.hero__lede-accent {
  color: var(--hero-terra);
  font-family: var(--font-sans);
  font-style: normal;
  font-weight: 800;
}

.hero__lede--payoff {
  position: relative;
  max-width: 560px;
  margin: 6px 0 16px;
  padding: 5px 0 5px 12px;
  color: rgba(255, 255, 255, 0.95);
  font-family: var(--font-sans);
  font-size: var(--hero-payoff-size);
  font-style: italic;
  font-weight: 700;
  line-height: var(--hero-payoff-line);
}

.hero__lede--payoff::before {
  content: '';
  position: absolute;
  left: 0;
  top: 50%;
  transform: translateY(-50%);
  width: 3px;
  height: 40%;
  background: var(--hero-terra);
}

.hero__actions { display: flex; flex-wrap: wrap; gap: 14px; margin-top: 22px; }
.hero__checks {
  margin-top: 10px;
  padding: 0;
  list-style: none;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 4px;
}
.hero__checks li {
  position: relative;
  padding-left: 18px;
  color: rgba(255, 255, 255, 0.72);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  font-weight: 500;
  letter-spacing: 0.08em;
  line-height: 1.4;
  text-transform: uppercase;
}
.hero__checks li + li {
  margin-top: 0;
}
.hero__checks li::before {
  content: '✓';
  position: absolute;
  left: 0;
  top: 0;
  color: var(--hero-terra);
  font-family: var(--font-sans);
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0;
  text-transform: none;
}

.hero__message { display: none; width: 100%; margin: 8px 0 12px; }

.hero__concept {
  display: none;
  box-sizing: border-box;
  margin: 0;
  padding: 0 10px;
  background: #0b0906;
}

.hero__concept img {
  display: block;
  width: 100%;
  height: auto;
}

.hero-msg {
  display: flex;
  align-items: flex-start;
  gap: 14px;
  padding: 16px 18px;
  border: 2.5px solid rgba(244, 238, 226, 0.42);
  border-radius: 12px;
  background: rgba(20, 16, 10, 0.72);
  box-shadow: 0 16px 40px rgba(0, 0, 0, 0.35);
  backdrop-filter: blur(10px);
}
.hero-msg__avatar {
  width: 52px;
  height: 52px;
  flex: 0 0 auto;
  border: 3px solid rgba(217, 122, 74, 0.95);
  border-radius: 50%;
  object-fit: cover;
  object-position: center top;
}
.hero-msg__head {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: 6px 10px;
  margin-bottom: 8px;
}
.hero-msg__name { color: var(--hero-terra); font-weight: 800; }
.hero-msg__role {
  color: rgba(244, 238, 226, 0.55);
  font-family: var(--font-mono);
  font-size: 10px;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}
.hero-msg__text {
  color: rgba(244, 238, 226, 0.92);
  font-size: 14px;
  line-height: 1.5;
}

/* ---------------- Main sections ---------------- */

.one {
  background: var(--bone);
  border-bottom: 1px solid var(--hair);
}

.one__grid {
  display: grid;
  grid-template-columns: 1fr 1.1fr;
  grid-template-rows: auto auto auto auto;
  gap: 0 72px;
  align-items: start;
}

.one__head,
.one__body,
.one__details {
  display: contents;
}

.one__kicker {
  grid-column: 2;
  grid-row: 1;
  margin: 0;
}

.one__payoff {
  grid-column: 2;
  grid-row: 2;
  margin: 0;
}

.one__payoff .one__kicker-after {
  display: block;
}

.one__payoff .one__word {
  display: block;
}

.one__photo-wrap {
  grid-column: 1;
  grid-row: 1 / span 4;
}

.one__stat {
  grid-column: 2;
  grid-row: 3;
}

.one__compare {
  grid-column: 2;
  grid-row: 4;
}

.one__photo {
  max-height: 680px;
  overflow: hidden;
  border-radius: 4px;
  aspect-ratio: 4 / 5;
  background: var(--paper);
}
.one__photo img { width: 100%; height: 100%; object-fit: cover; object-position: 55% center; }

.one__kicker,
.one__kicker-after {
  display: block;
  color: var(--ink);
  font-family: var(--font-serif);
  line-height: 1.2;
}

.one__kicker {
  font-size: clamp(30px, 2.4vw, 36px);
}

.one__kicker-after {
  font-size: clamp(22px, 2.4vw, 32px);
}
.one__kicker strong { color: var(--terra); font-style: italic; font-weight: 700; }
.one__word {
  display: block;
  margin: 8px 0 16px;
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: var(--text-one-word);
  font-style: italic;
  font-weight: 500;
  line-height: 0.88;
  letter-spacing: -0.04em;
}
.one__stat {
  max-width: 540px;
  margin-top: 26px;
  padding: 22px 26px 24px;
  border: 1px solid rgba(197, 75, 30, 0.28);
  border-radius: 2px;
  background: rgba(197, 75, 30, 0.05);
}
.one__stat-line {
  font-family: var(--font-serif);
  font-size: 24px;
  line-height: 1.2;
  white-space: nowrap;
}
.one__compare {
  margin-top: 36px;
  padding-top: 28px;
  border-top: 1px solid var(--hair);
}
.one__compare-label {
  display: flex;
  align-items: center;
  gap: 16px;
  margin-bottom: 22px;
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.1em;
  text-transform: uppercase;
}
.one__compare-label::before { content: ""; width: 40px; height: 1.5px; background: var(--terra); }
.one__compare-list { display: flex; flex-direction: column; list-style: none; }
.one__compare-list li {
  display: flex;
  gap: 14px;
  padding: 14px 0;
  border-bottom: 1px solid var(--hair);
  font-family: var(--font-serif);
  font-size: clamp(16px, 1.5vw, 20px);
  line-height: 1.45;
}
.one__compare-list li::before {
  content: "x";
  flex: 0 0 auto;
  padding-top: 5px;
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: 12px;
}

.one__compare-list li:last-child {
  border-bottom: none;
  padding-bottom: 0;
}

.match { background: var(--cream); }
.match__spread {
  display: grid;
  grid-template-columns: 1fr 1.05fr;
  gap: 80px;
  align-items: center;
}
.match__photos {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
  align-items: center;
  justify-items: center;
}
.match__photo-main,
.match__photo-small { width: 100%; max-width: 320px; }
.match__photo-main img,
.match__photo-small img { width: 100%; height: auto; max-height: 580px; object-fit: contain; }
.match__story-title {
  margin-bottom: 32px;
  padding-bottom: 28px;
  border-bottom: 1.5px solid var(--terra);
  font-size: var(--h2-size);
  line-height: 1.06;
  letter-spacing: -0.022em;
}
.match__story-title em,
.match__beats em,
.match__conclude { color: var(--terra); }
.match__beats {
  display: flex;
  flex-direction: column;
  list-style: none;
}
.match__beats li {
  padding: 18px 0;
  border-bottom: 1px solid var(--hair);
  font-family: var(--font-serif);
  font-size: var(--text-support);
  line-height: 1.5;
}
.match__beats .num { display: none; }
.match__conclude {
  display: inline-flex;
  align-items: center;
  gap: 18px;
  margin-top: 36px;
  font-family: var(--font-serif);
  font-size: var(--h1-deck-size);
  font-style: italic;
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: -0.02em;
}
.match__conclude::before { content: ""; width: 48px; height: 2px; background: var(--terra); }

.quote {
  --terra: var(--hero-terra);
  background: var(--ink);
  color: var(--cream);
  border-top: 0;
  padding: 96px var(--section-x) 80px;
}
.quote__inner { max-width: 880px; margin: 0 auto; }
.quote__ornament {
  display: flex;
  align-items: center;
  gap: 6px;
  margin-bottom: 36px;
  color: var(--terra);
}
.quote__ornament::before,
.quote__ornament::after { content: ""; width: 20px; height: 1px; background: currentColor; }
.quote__ornament span { width: 5px; height: 5px; border-radius: 50%; background: currentColor; }
.quote__text {
  max-width: 800px;
  margin-bottom: 40px;
  color: #fff;
  font-family: var(--font-serif);
  font-size: var(--h2-size);
  font-weight: 500;
  line-height: 1.1;
  letter-spacing: -0.022em;
}
.quote__text .emphasis {
  display: block;
  margin-top: 12px;
  color: var(--terra);
  font-style: italic;
  font-weight: 500;
}
.quote__rule { width: 56px; height: 1px; margin: 0 0 32px; border: 0; background: var(--terra); }
.quote__body-wrap { max-width: 740px; }
.quote__body {
  margin-bottom: 22px;
  color: rgba(244, 238, 226, 0.84);
  font-family: var(--font-serif);
  font-size: var(--text-support);
  line-height: 1.6;
}
.quote__body:last-child {
  margin-bottom: 0;
}
.quote__lead {
  color: var(--cream);
  font-size: clamp(20px, 1.85vw, 24px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.5;
}
.dropcap {
  float: left;
  margin: 4px 10px 0 -4px;
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: clamp(56px, 5vw, 72px);
  font-style: italic;
  line-height: 0.88;
}
.quote__pullout {
  margin: 4px 0 24px;
  color: #fff;
  font-family: var(--font-serif);
  font-size: clamp(20px, 1.85vw, 24px);
  font-style: italic;
  font-weight: 600;
  line-height: 1.4;
}
.quote__pullout em { color: var(--terra); }
.underline {
  padding-bottom: 2px;
  background-image: linear-gradient(var(--terra), var(--terra));
  background-position: 0 92%;
  background-repeat: no-repeat;
  background-size: 100% 2px;
}

/* ── CLARITY — editorial story section ── */
.clarity {
  --clarity-terra: var(--hero-terra);
  --terra: var(--hero-terra);
  background:
    radial-gradient(ellipse 90% 55% at 50% -10%, rgba(242, 149, 104, 0.14) 0%, transparent 50%),
    radial-gradient(ellipse 60% 40% at 50% 100%, rgba(30, 58, 44, 0.35) 0%, transparent 55%),
    var(--ink);
  color: var(--cream);
  padding: clamp(56px, 6vw, 76px) var(--section-x) clamp(48px, 5vw, 64px);
  border-top: 1px solid rgba(255, 255, 255, 0.06);
}

.clarity__inner {
  max-width: 1120px;
  margin: 0 auto;
}

.clarity__head {
  text-align: center;
  margin-bottom: clamp(32px, 3.5vw, 44px);
}

.clarity__headline {
  margin: 0;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: clamp(4px, 0.5vw, 8px);
}

.clarity__headline-line {
  display: block;
  white-space: nowrap;
  font-family: var(--font-serif);
  font-size: var(--h2-size);
  font-weight: 500;
  line-height: 1.12;
  letter-spacing: -0.022em;
  color: #fff;
}

.clarity__payoff {
  margin: clamp(12px, 1.4vw, 18px) 0 0;
  font-family: var(--font-serif);
  font-size: var(--h3-size);
  font-style: italic;
  font-weight: 500;
  line-height: 1.2;
  white-space: nowrap;
  color: var(--clarity-terra);
}

.clarity__body {
  display: flex;
  flex-direction: column;
  gap: clamp(20px, 2.2vw, 28px);
  max-width: 720px;
  margin: 0 auto;
  text-align: center;
}

.clarity__before {
  display: flex;
  flex-direction: column;
  gap: clamp(16px, 1.8vw, 22px);
}

.clarity__beat {
  margin: 0;
  font-size: var(--text-lede);
  line-height: var(--text-lede-line);
  color: rgba(250, 245, 234, 0.82);
}

.clarity__lead {
  font-style: normal;
  font-weight: 600;
  color: var(--clarity-terra);
}

.clarity__pivot {
  margin: clamp(8px, 1vw, 12px) 0 0;
  padding: 0;
  font-family: var(--font-serif);
  font-size: var(--h3-size);
  font-style: italic;
  font-weight: 600;
  line-height: 1.45;
  text-align: center;
  color: #fff;
}

.clarity__pivot em {
  font-style: italic;
  color: var(--clarity-terra);
}

.clarity__prose {
  margin: 0;
  font-size: var(--text-lede);
  line-height: var(--text-lede-line);
  color: rgba(250, 245, 234, 0.78);
}

.clarity__prose--close {
  color: rgba(250, 245, 234, 0.68);
}

.clarity__finale {
  text-align: center;
  margin-top: clamp(12px, 1.5vw, 20px);
  padding-top: 0;
  border-top: 0;
}

.clarity__finale-line {
  margin: 0;
  font-family: var(--font-serif);
  font-size: var(--h3-size);
  font-weight: 500;
  line-height: 1.35;
  color: rgba(250, 245, 234, 0.82);
}

.clarity__finale-line--hit em {
  display: block;
  margin-top: 6px;
  font-style: italic;
  font-size: var(--h2-size);
  color: var(--clarity-terra);
}

.process { background: var(--cream); }
.process__header {
  margin-bottom: 36px;
  padding-bottom: 32px;
  border-bottom: 1px solid var(--hair);
}
.process__kicker { margin-bottom: 20px; }
.process__header h2 { max-width: 820px; font-size: var(--h2-size); }
.process__header h2 em { color: var(--terra); }
.steps { display: flex; flex-direction: column; max-width: 1200px; margin: 0 auto; }
.step {
  display: grid;
  align-items: center;
  gap: 56px;
  padding: 32px 0;
  border-top: 1px solid var(--hair);
}
.step:first-child { border-top: 0; padding-top: 4px; }
.step--1 {
  grid-template-columns: minmax(0, 560px) 280px;
  justify-content: start;
  gap: 40px;
  align-items: stretch;
}
.step--2 { grid-template-columns: 360px 1fr; }
.step--3 { grid-template-columns: 220px 1fr; }
.step__content { display: flex; flex-direction: column; gap: 14px; max-width: 560px; }
.step__num {
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: 72px;
  font-style: italic;
  line-height: 0.9;
}
.step h3 { font-size: var(--h3-size); }
.step h3 em { color: var(--terra); }
.step__body { color: rgba(31, 26, 18, 0.8); font-size: var(--text-support); line-height: 1.55; }
.step__photo {
  width: 100%;
  overflow: hidden;
  border-radius: 4px;
  background: var(--paper);
}
.step--1 .step__photo { position: relative; min-height: 0; margin-left: 80px; }
.step--1 .step__photo img { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: 38% 25%; }
.step--2 .step__photo { aspect-ratio: 16 / 10; }
.step--3 .step__photo { aspect-ratio: 1 / 1; }
.step--2 .step__photo img { object-position: 40% center; }
.step--3 .step__photo img { object-position: center 30%; }
.step__photo img { width: 100%; height: 100%; object-fit: cover; }

.contrast {
  --terra: var(--hero-terra);
  background: var(--ink);
  color: var(--cream);
  border-top: 0;
}

.contrast__inner {
  display: grid;
  grid-template-columns: minmax(0, 0.92fr) minmax(0, 1.08fr);
  gap: clamp(40px, 6vw, 72px);
  align-items: start;
  max-width: 1120px;
  margin: 0 auto;
}

.contrast__lead {
  padding-top: 0;
}

.contrast__stat {
  margin: 0 0 clamp(28px, 4vw, 44px);
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: clamp(96px, 14vw, 160px);
  font-style: italic;
  font-weight: 500;
  line-height: 0.88;
  letter-spacing: -0.04em;
}

.contrast__stat-slash {
  font-style: normal;
  opacity: 0.72;
}

.contrast__title {
  margin: 0 0 20px;
  color: #fff;
  font-family: var(--font-serif);
  font-size: var(--h3-size);
  font-weight: 500;
  line-height: 1.15;
  letter-spacing: -0.02em;
}

.contrast__source {
  margin: 0;
  color: rgba(244, 238, 226, 0.45);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  font-weight: 500;
  letter-spacing: 0.12em;
  line-height: 1.5;
  text-transform: uppercase;
}

.contrast__story {
  display: flex;
  flex-direction: column;
  gap: 0;
  padding-top: 6px;
}

.contrast__body {
  margin: 0 0 22px;
  color: rgba(244, 238, 226, 0.84);
  font-family: var(--font-serif);
  font-size: var(--text-support);
  line-height: 1.6;
}

.contrast__body:last-of-type {
  margin-bottom: 0;
}

.contrast__pullout {
  position: relative;
  margin: 0 0 28px;
  padding-left: 18px;
  color: #fff;
  font-family: var(--font-serif);
  font-size: clamp(20px, 1.85vw, 24px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.4;
}

.contrast__pullout::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0;
  width: 2px;
  height: 100%;
  background: var(--terra);
}

.contrast__pullout em { color: var(--terra); }

.contrast__pullout:last-child {
  margin-bottom: 0;
}

.pain {
  background: var(--paper);
}
.pain__header {
  margin-bottom: 48px;
  padding-bottom: 24px;
  border-bottom: 1px solid var(--hair);
}
.pain__header h2 { font-size: var(--h2-size); }
.pain__header em { color: var(--terra); }
.pain__layout {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.pain__grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 16px;
}
.pain__card {
  display: flex;
  flex-direction: column;
  overflow: hidden;
  border-radius: var(--radius);
  background: var(--cream);
}
.pain__card-photo { width: 100%; aspect-ratio: 1 / 1; overflow: hidden; }
.pain__card-photo img { width: 100%; height: 100%; object-fit: cover; }
.pain__card-body { display: flex; flex: 1; flex-direction: column; gap: 8px; padding: 20px 22px 22px; }
.pain__card-tag {
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  letter-spacing: 0.15em;
  text-transform: uppercase;
}
.pain__card-tag::before { content: ""; width: 22px; height: 1px; background: currentColor; }
.pain__card h3 {
  font-size: clamp(17px, 1.25vw, 20px);
  line-height: 1.28;
  letter-spacing: -0.01em;
}
.pain__card h3 em { color: var(--terra); }

.pain__card p { color: rgba(31, 26, 18, 0.78); font-size: var(--text-lede); line-height: var(--text-lede-line); }

.pain__help-toggle {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  margin-top: auto;
  padding: 8px 0 0;
  border: 0;
  background: none;
  color: #a86b45;
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 700;
  line-height: 1.2;
  text-align: left;
  cursor: pointer;
  transition: color 0.2s ease;
}

.pain__help-toggle:hover,
.pain__help-toggle:focus-visible {
  color: var(--terra);
  outline: none;
}

.pain__help-caret {
  width: 0;
  height: 0;
  margin-top: 2px;
  border-left: 5px solid transparent;
  border-right: 5px solid transparent;
  border-top: 6px solid currentColor;
  transition: transform 0.2s ease;
}

.pain__help-toggle.is-open .pain__help-caret {
  transform: rotate(180deg);
}

.pain__expand {
  overflow: hidden;
  max-height: 0;
  margin-top: 0;
  border: 1px solid transparent;
  border-radius: var(--radius);
  background: var(--bone);
  transition: max-height 0.35s ease, margin-top 0.35s ease, border-color 0.2s ease;
}

.pain__expand.is-open {
  margin-top: 20px;
  border-color: var(--hair);
  box-shadow: 0 18px 40px -32px rgba(11, 9, 6, 0.14);
}

.pain__expand[hidden] {
  display: block;
}

.pain__expand-panel {
  padding: clamp(22px, 2.8vw, 30px) clamp(24px, 3vw, 34px);
}

.pain__expand-title {
  display: flex;
  align-items: center;
  gap: 10px;
  margin: 0 0 clamp(14px, 1.8vw, 18px);
  color: var(--ink);
  font-family: var(--font-serif);
  font-size: clamp(18px, 1.6vw, 22px);
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: -0.02em;
}

.pain__expand-tag {
  flex-shrink: 0;
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.14em;
}

.pain__expand-title em {
  color: var(--terra);
  font-style: italic;
  font-weight: 500;
}

.pain__expand-prose {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.pain__expand-body {
  width: 75%;
  max-width: none;
  margin: 0 0 18px;
  color: rgba(31, 26, 18, 0.78);
  font-family: var(--font-serif);
  font-size: clamp(14px, 1.1vw, 16px);
  line-height: 1.58;
}

.pain__expand-pullout {
  position: relative;
  width: 75%;
  margin: 0 0 20px;
  padding-left: 16px;
  color: var(--ink);
  font-family: var(--font-serif);
  font-size: clamp(16px, 1.35vw, 18px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.4;
}

.pain__expand-pullout::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0;
  width: 2px;
  height: 100%;
  background: var(--terra);
}

.pain__expand-pullout em {
  color: var(--terra);
  font-style: italic;
}

.pain__expand-close {
  width: 75%;
  margin: 0;
  color: var(--ink);
  font-family: var(--font-serif);
  font-size: clamp(16px, 1.35vw, 18px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.4;
}

.pain__expand-close em {
  color: var(--terra);
  font-style: italic;
}

@media (max-width: 720px) {
  .pain__expand-body,
  .pain__expand-pullout,
  .pain__expand-close {
    width: 100%;
  }
}

.founder {
  --terra: var(--hero-terra);
  padding: clamp(72px, 8vw, 104px) var(--section-x);
  background: var(--ink);
  color: var(--cream);
}

.founder__inner {
  position: relative;
  display: flex;
  flex-direction: column;
  align-items: center;
  max-width: 760px;
  margin: 0 auto;
  text-align: center;
  isolation: isolate;
}

.founder__inner::before {
  content: "\201C";
  position: absolute;
  top: -0.12em;
  left: 50%;
  z-index: 0;
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: clamp(120px, 18vw, 200px);
  font-weight: 500;
  line-height: 1;
  opacity: 0.05;
  pointer-events: none;
  transform: translateX(-50%);
}

.founder__quote {
  position: relative;
  z-index: 1;
  margin: 0 0 clamp(28px, 3.5vw, 36px);
  color: rgba(244, 238, 226, 0.92);
  font-family: var(--font-serif);
  font-size: clamp(24px, 2.8vw, 34px);
  font-weight: 500;
  line-height: 1.48;
  letter-spacing: -0.02em;
}

.founder__quote em { color: var(--terra); font-weight: 500; }

.founder__byline {
  position: relative;
  z-index: 1;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 14px;
}

.founder__avatar {
  display: block;
  width: 72px;
  height: 72px;
  border-radius: 50%;
  object-fit: cover;
  object-position: center 18%;
  border: 2px solid rgba(244, 238, 226, 0.16);
  box-shadow: 0 10px 24px -14px rgba(0, 0, 0, 0.45);
}

.founder__byline-text {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 4px;
}

.founder__name {
  color: rgba(244, 238, 226, 0.9);
  font-family: var(--font-sans);
  font-size: var(--text-support);
  font-weight: 700;
  letter-spacing: 0.01em;
  line-height: 1.35;
}

.founder__title {
  color: rgba(244, 238, 226, 0.58);
  font-family: var(--font-sans);
  font-size: var(--body-size);
  font-weight: 600;
  line-height: 1.35;
}

.voices { background: var(--bone); }
.voices__header {
  display: flex;
  flex-direction: column;
  gap: 8px;
  margin-bottom: 40px;
  padding-bottom: 24px;
  border-bottom: 1px solid var(--hair);
}
.voices__header h2 { font-size: var(--h2-size); }
.voices__header em,
.voices__all { color: var(--terra); }
.voices__sub { color: rgba(31, 26, 18, 0.72); font-size: var(--text-support); line-height: 1.55; }
.voices__all { font-weight: 600; text-decoration: none; white-space: nowrap; }
.voices__grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 32px;
}
.voice--text {
  position: relative;
  display: flex;
  align-items: flex-start;
  gap: 22px;
  padding: 22px 24px;
  border: 1px solid var(--hair);
  border-radius: var(--radius);
  background: var(--cream);
}
.voice--text::before {
  content: '"';
  position: absolute;
  top: 6px;
  right: 20px;
  color: var(--terra);
  font-family: var(--font-serif);
  font-size: 72px;
  font-style: italic;
  line-height: 1;
  opacity: 0.16;
}
.voice__image {
  position: relative;
  flex: 0 0 200px;
  width: 200px;
  overflow: hidden;
  border: 0;
  border-radius: var(--radius);
  aspect-ratio: 1 / 1;
  background: var(--paper);
  cursor: pointer;
}
.voice__image img { width: 100%; height: 100%; object-fit: cover; }
.voice__image-play {
  position: absolute;
  left: 50%;
  top: 50%;
  z-index: 2;
  display: flex;
  align-items: center;
  justify-content: center;
  width: 62px;
  height: 62px;
  padding-left: 4px;
  border-radius: 50%;
  background: var(--terra);
  color: var(--cream);
  transform: translate(-50%, -50%);
  box-shadow: 0 14px 38px rgba(197, 75, 30, 0.5);
}
.voice__text-col { display: flex; flex: 1; min-width: 0; flex-direction: column; gap: 12px; }
.voice__tag {
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  font-weight: 500;
  letter-spacing: 0.15em;
  text-transform: uppercase;
}
.voice__tag::before { content: ""; width: 20px; height: 1px; background: currentColor; }
.voice__body {
  color: var(--ink);
  font-family: var(--font-serif);
  font-size: var(--text-support);
  line-height: 1.55;
}
.voice__more {
  margin-top: auto;
  padding-top: 16px;
  border-top: 1px dashed var(--hair);
  color: var(--terra);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  font-weight: 500;
  letter-spacing: 0.08em;
  text-decoration: none;
  text-transform: uppercase;
}

.faq { background: var(--cream); }
.faq__header,
.faq__list { max-width: var(--container-narrow); margin: 0 auto; }
.faq__header { margin-bottom: 40px; }
.faq__header h2 { font-size: var(--h2-size); }
.faq__header em { color: var(--terra); }
.faq__list { border-top: 1px solid var(--hair); }
.faq__item { border-bottom: 1px solid var(--hair); }
.faq__head {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
  width: 100%;
  padding: 22px 4px;
  border: 0;
  background: none;
  color: inherit;
  cursor: pointer;
  text-align: left;
}
.faq__q {
  font-family: var(--font-serif);
  font-size: var(--text-support);
  font-weight: 500;
  line-height: 1.35;
  color: var(--ink);
  transition: color 0.2s ease;
}

.faq__item.open .faq__q,
.faq__head[aria-expanded="true"] .faq__q {
  color: var(--terra);
}
.faq__mark {
  position: relative;
  width: 24px;
  height: 24px;
  flex: 0 0 auto;
}
.faq__mark::before,
.faq__mark::after {
  content: "";
  position: absolute;
  left: 50%;
  top: 50%;
  background: var(--terra);
  transform: translate(-50%, -50%);
}
.faq__mark::before { width: 18px; height: 2px; }
.faq__mark::after { width: 2px; height: 18px; transition: transform 0.25s ease; }
.faq__item.open .faq__mark::after { transform: translate(-50%, -50%) scaleY(0); }
.faq__body {
  max-height: 0;
  overflow: hidden;
  transition: max-height 0.32s ease;
}
.faq__body-inner { padding: 0 4px 22px; }
.faq__body-inner p {
  max-width: 780px;
  color: rgba(31, 26, 18, 0.82);
  font-size: var(--text-support);
  line-height: 1.55;
}
.faq__body-inner p + p { margin-top: 14px; }

.zip {
  background: var(--paper);
  scroll-margin-top: var(--nav-height);
}
.zip__inner {
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: 64px;
  align-items: center;
}
.zip__text h2 { margin-bottom: 18px; font-size: var(--h2-size); }
.zip__text h2 em { color: var(--terra); }
.zip__body {
  max-width: 480px;
  margin-bottom: 24px;
  color: rgba(31, 26, 18, 0.72);
  font-size: var(--text-support);
  line-height: 1.55;
}
.zip__form {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  max-width: 540px;
  margin-bottom: 12px;
}
.zip__input {
  flex: 1 1 200px;
  padding: 16px 22px;
  border: 1.5px solid var(--hair);
  border-radius: var(--radius);
  background: var(--cream);
  color: var(--ink);
  font-size: 15px;
  font-weight: 500;
  letter-spacing: 0.06em;
  outline: 0;
}
.zip__input:focus {
  border-color: var(--terra);
  box-shadow: 0 0 0 4px rgba(197, 75, 30, 0.1);
}
.zip__btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 16px 28px;
  border: 0;
  border-radius: var(--radius);
  background: var(--ink);
  color: var(--cream);
  cursor: pointer;
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.01em;
}
.zip__btn:hover { background: var(--terra); }
.zip__btn.is-loading { opacity: 0.7; pointer-events: none; }
.zip__note {
  color: var(--muted);
  font-family: var(--font-mono);
  font-size: var(--small-caps);
  letter-spacing: 0.12em;
  text-transform: uppercase;
}
.zip__map {
  max-height: 440px;
  overflow: hidden;
  padding: 10px;
  border: 1px solid var(--hair);
  border-radius: var(--radius);
  aspect-ratio: 16 / 9;
  background: var(--cream);
}
.zip__map picture { display: block; width: 100%; height: 100%; }
.zip__map img { width: 100%; height: 100%; object-fit: contain; }

.close {
  position: relative;
  overflow: hidden;
  border-top: 0;
  background: var(--ink);
  color: var(--cream);
  text-align: center;
}
.close__backdrop {
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 760px 420px at 50% 44%, rgba(197, 75, 30, 0.22), transparent 68%),
    radial-gradient(ellipse 1100px 280px at 50% 100%, rgba(197, 75, 30, 0.10), transparent 75%);
}
.close__inner { position: relative; z-index: 1; max-width: 960px; margin: 0 auto; }
.close__ornament {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin-bottom: 36px;
  opacity: 0.65;
}
.close__ornament-rule { width: 36px; height: 1px; background: var(--hero-terra); }
.close__ornament-dot { width: 5px; height: 5px; border-radius: 50%; background: var(--hero-terra); }
.close h2 {
  max-width: 820px;
  margin: 0 auto 56px;
  color: var(--cream);
  font-size: var(--h2-size);
  font-weight: 500;
  line-height: 1.06;
  letter-spacing: -0.022em;
}
.close h2 em { color: var(--hero-terra); }
.close__sub {
  max-width: 640px;
  margin: 0 auto 60px;
  color: rgba(244, 238, 226, 0.94);
  font-family: var(--font-serif);
  font-size: clamp(22px, 2.4vw, 30px);
  font-style: italic;
  font-weight: 500;
  line-height: 1.35;
  letter-spacing: -0.01em;
}
.close__sub em { color: var(--hero-terra); }
.close__cta {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 16px;
}
.close .hero__checks {
  margin: 0;
  text-align: left;
}
.close .hero__checks li {
  color: rgba(244, 238, 226, 0.88);
}
.close .hero__checks li::before {
  color: var(--hero-terra);
}

/* ---------------- Footer ---------------- */

.foot {
  padding: 0 0 28px;
  background: #fff;
  color: var(--ink);
}

.foot__bar {
  height: 1px;
  background: var(--hair);
}

.foot__wrap {
  max-width: 1320px;
  margin: 0 auto;
  padding: 0 var(--section-x);
}

.foot__main {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 40px;
  padding: 40px 0 32px;
  border-bottom: 1px solid var(--hair);
}

.foot__logo {
  display: inline-block;
  flex-shrink: 0;
  line-height: 0;
  text-decoration: none;
}

.foot__logo img {
  height: 48px;
  width: auto;
}

.foot__nav {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: flex-end;
  gap: 10px 28px;
}

.foot__nav a {
  color: rgba(31, 26, 18, 0.78);
  font-family: var(--font-sans);
  font-size: 15px;
  font-weight: 500;
  line-height: 1.4;
  text-decoration: none;
  white-space: nowrap;
  transition: color 0.2s;
}

.foot__nav a:hover {
  color: var(--terra);
}

.foot__bottom {
  display: grid;
  grid-template-columns: 1fr;
  gap: 10px;
  padding-top: 24px;
}

.foot__disclaimer {
  color: rgba(31, 26, 18, 0.56);
  font-size: 12px;
  line-height: 1.65;
}

.foot__disclaimer em {
  color: var(--terra);
  font-style: normal;
  font-weight: 600;
}

.foot__copy {
  color: rgba(31, 26, 18, 0.56);
  font-family: var(--font-sans);
  font-size: 12px;
  letter-spacing: 0;
  text-align: left;
  text-transform: none;
}

/* ---------------- Modals ---------------- */

.modal-overlay,
.vmodal {
  position: fixed;
  inset: 0;
  z-index: 2000;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 20px;
  background: rgba(31, 26, 18, 0.52);
  opacity: 0;
  visibility: hidden;
  backdrop-filter: blur(10px);
  transition: opacity 0.22s ease, visibility 0.22s ease;
}
.modal-overlay.show,
.vmodal.show {
  opacity: 1;
  visibility: visible;
}
.modal-box {
  position: relative;
  width: 100%;
  max-width: 400px;
  padding: 22px 24px 20px;
  border: 1px solid var(--hair);
  border-radius: 14px;
  background: var(--bone);
  box-shadow: 0 18px 48px rgba(31, 26, 18, 0.2);
}
.modal-close-btn {
  position: absolute;
  top: 12px;
  right: 12px;
  width: 30px;
  height: 30px;
  border: 0;
  border-radius: 50%;
  background: transparent;
  color: var(--muted);
  cursor: pointer;
}
.modal-check {
  display: flex;
  align-items: center;
  justify-content: center;
  width: 52px;
  height: 52px;
  margin-bottom: 14px;
  border-radius: 50%;
  background: var(--terra);
  color: var(--cream);
  font-size: 26px;
  font-weight: 800;
}
.modal-title {
  margin-bottom: 10px;
  padding-right: 28px;
  font-size: clamp(24px, 5vw, 30px);
}
.modal-title em { color: var(--terra); }
.modal-copy {
  margin-bottom: 18px;
  color: var(--muted);
  font-size: 15px;
  line-height: 1.55;
}
.modal-copy strong { color: var(--ink); }
.modal-action {
  display: block;
  width: 100%;
  padding: 14px 18px;
  border: 0;
  border-radius: 8px;
  background: var(--terra);
  color: var(--cream);
  cursor: pointer;
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 0.03em;
  text-align: center;
  text-decoration: none;
  text-transform: uppercase;
}
.modal-dismiss {
  display: block;
  width: 100%;
  margin-top: 10px;
  padding: 8px;
  border: 0;
  background: none;
  color: var(--muted);
  cursor: pointer;
  font-size: 13px;
  font-weight: 600;
}
.zip-modal__place {
  margin-bottom: 10px;
  color: var(--muted);
  font-family: var(--font-mono);
  font-size: 13px;
  letter-spacing: 0.06em;
}
.zip-modal__place strong { color: var(--ink); }
.modal-badge,
.modal-status-lbl {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  margin-bottom: 12px;
  color: var(--terra-dark);
  font-family: var(--font-mono);
  font-size: 10px;
  letter-spacing: 0.14em;
  text-transform: uppercase;
}
.area-notify-form { display: flex; flex-direction: column; gap: 10px; }
.area-notify-label { color: var(--ink); font-size: 13px; font-weight: 700; text-transform: uppercase; }
.area-notify-input {
  width: 100%;
  padding: 14px 16px;
  border: 1px solid var(--hair);
  border-radius: 8px;
  background: var(--cream);
  color: var(--ink);
}
.area-notify-error { color: var(--terra-dark); font-size: 13px; }
.area-notify-success__copy { margin-bottom: 0; }

#modalNo .modal-box {
  max-width: 520px;
  padding: 0;
  overflow: hidden;
  border: 0;
  border-radius: 8px;
  background: var(--cream);
}
#modalNo .modal-head {
  position: relative;
  padding: 36px 40px 30px;
  background: var(--ink);
  color: var(--cream);
}
#modalNo .modal-close-btn {
  top: 16px;
  right: 16px;
  width: 36px;
  height: 36px;
  background: rgba(244, 238, 226, 0.15);
  color: var(--cream);
}
#modalNo .modal-status { display: flex; align-items: center; gap: 12px; margin-bottom: 22px; }
#modalNo .modal-icon {
  display: flex;
  align-items: center;
  justify-content: center;
  width: 28px;
  height: 28px;
  border-radius: 50%;
  background: rgba(244, 238, 226, 0.15);
}
#modalNo .modal-title { color: var(--cream); font-size: 40px; }
#modalNo .modal-title em { color: var(--clay); }
#modalNo .modal-sub { color: rgba(244, 238, 226, 0.82); font-size: 16px; line-height: 1.55; }
#modalNo .modal-body { padding: 30px 40px 36px; }
#modalNo .modal-body > .modal-copy {
  color: rgba(31, 26, 18, 0.88);
  font-size: 17px;
  line-height: 1.65;
}
#modalNo .area-notify-label { text-transform: none; letter-spacing: 0; font-size: 15px; }
#modalNo .area-notify-input { background: var(--bone); }
#modalNo .modal-action { margin-top: 14px; }

.vmodal {
  z-index: 9999;
  background: rgba(31, 26, 18, 0.88);
  pointer-events: none;
}
.vmodal.show { pointer-events: auto; }
.vmodal__stage {
  position: relative;
  display: flex;
  justify-content: center;
  width: 100%;
  max-width: 1080px;
}
.vmodal__video {
  width: 100%;
  max-height: 86vh;
  border-radius: 8px;
  background: #000;
  box-shadow: 0 30px 90px rgba(0, 0, 0, 0.55);
}
.vmodal__close {
  position: absolute;
  top: -56px;
  right: 0;
  z-index: 3;
  display: flex;
  align-items: center;
  justify-content: center;
  width: 44px;
  height: 44px;
  border: 1px solid rgba(244, 238, 226, 0.28);
  border-radius: 50%;
  background: rgba(244, 238, 226, 0.1);
  color: var(--cream);
  cursor: pointer;
}

/* ---------------- Responsive ---------------- */

@media (max-width: 1200px) {
  .one__grid,
  .match__spread { gap: 48px; }
  .pain__grid { gap: 14px; }
  .pain__card-body { padding: 18px 18px 20px; }
}

@media (max-width: 1024px) {
  :root {
    --hero-payoff-size: clamp(17px, 1.2vw, 20px);
  }

  :root { --nav-height: 96px; }
  .nav { height: var(--nav-height); padding: 18px 24px; }
  .nav__logo { left: 24px; }
  .nav__logo img { height: 54px; }
  .nav__links { gap: 16px; }
  .nav__links a {
    width: 64px;
    padding: 12px 10px;
    font-size: 15px;
  }
  .nav__links li:nth-child(1) a { width: 56px; }
  .nav__links li:nth-child(2) a { width: 132px; }
  .nav__links li:nth-child(3) a { width: 92px; }
  .nav__links li:nth-child(4) a { width: 70px; }
  .nav__links a.is-active::after { bottom: 4px; }
  .nav__actions { right: 24px; gap: 16px; }
  .nav__login-trigger { font-size: 14px; }
  .nav__cta {
    padding: 13px 22px;
    font-size: 14px;
  }

  .hero {
    --hero-focal: 58% 38%;
    height: auto;
    min-height: 0;
  }
  .hero__media {
    height: 52%;
    max-height: 480px;
  }
  .hero__media img {
    object-fit: cover;
    object-position: var(--hero-focal);
  }
  .hero__scrim {
    display: none;
  }
  .hero__inner {
    flex-direction: column;
    align-items: flex-start;
    min-height: 0;
    padding: 40px 24px 32px;
  }
  .hero__content {
    max-width: none;
    margin: 0;
    position: static;
    isolation: auto;
  }
  .hero__content::before {
    content: none;
  }
  .hero h1.hero-title {
    margin: 0;
    line-height: 1;
  }
  .hero__head {
    display: block;
    max-width: 100%;
  }
  .hero__sub {
    margin-top: -10px;
    letter-spacing: -0.025em;
  }
  .hero__sub-hook {
    font-size: var(--h3-size);
    line-height: 1.22;
  }
  .hero__sub-detail {
    margin-top: 10px;
    font-weight: 400;
    max-width: 34em;
  }
  .hero__lede,
  .hero__lede--question { font-size: var(--text-lede); line-height: var(--text-lede-line); }
  .hero__lede--payoff {
    margin: 14px 0 18px;
    max-width: 22em;
  }
  .hero__message { display: none; }
  .hero__actions {
    justify-content: flex-start;
    margin-top: 18px;
  }
  .hero__actions .btn { width: auto; justify-content: center; }
  .btn__text-desktop { display: none; }
  .btn__text-mobile { display: inline; }
  .hero__actions .btn__arrow { display: none; }
  .hero__checks {
    margin-top: 8px;
    flex-direction: column;
    align-items: flex-start;
    gap: 4px;
  }
  .hero__checks li {
    display: block;
    position: relative;
    width: fit-content;
    max-width: 100%;
    padding-left: 18px;
    font-size: var(--small-caps);
    text-align: left;
  }
  .hero__checks li::before {
    position: absolute;
    left: 0;
    top: 0;
  }

  .hero__concept {
    display: none;
  }

  .one__grid,
  .match__spread,
  .zip__inner { grid-template-columns: 1fr; }
  .one__photo-wrap { max-width: 480px; }
  .one__photo { max-height: 440px; }
  .pain__grid { grid-template-columns: repeat(2, 1fr); }
  .voices__grid { grid-template-columns: 1fr; gap: 16px; }
  .foot__main {
    flex-direction: column;
    align-items: flex-start;
    gap: 24px;
    padding: 32px 0 28px;
  }
  .foot__nav {
    justify-content: flex-start;
    gap: 10px 22px;
  }
}

/* Tablet — side-by-side hero: copy left, image right. */
@media (min-width: 721px) and (max-width: 1024px) {
  .nav {
    padding: 22px 36px;
  }

  .nav__logo {
    left: 36px;
  }

  .nav__actions {
    right: 36px;
    gap: 16px;
  }

  .hero {
    display: flex;
    flex-direction: row;
    align-items: center;
    height: auto;
    min-height: 0;
    overflow-x: clip;
  }

  .hero__media {
    display: flex;
    position: relative;
    inset: auto;
    flex: 0 0 52%;
    order: 2;
    align-items: center;
    justify-content: flex-end;
    align-self: stretch;
    height: auto;
    max-height: none;
    overflow: visible;
    background: #0b0906;
  }

  .hero__media img {
    display: block;
    width: 100%;
    height: auto;
    max-height: min(82svh, 780px);
    object-fit: contain;
    object-position: right center;
    transform: translateX(-3%);
  }

  .hero__scrim {
    display: none;
  }

  .hero__inner {
    flex: 0 1 48%;
    order: 1;
    flex-direction: column;
    align-items: flex-start;
    justify-content: center;
    gap: 12px;
    min-width: 0;
    min-height: 0;
    max-width: none;
    margin: 0;
    padding: 44px 28px 40px 36px;
  }

  .hero__content {
    flex: 0 1 auto;
    width: 100%;
    max-width: 420px;
    margin: 0;
  }

  .hero h1.hero-title {
    --t-serif: 50px;
    --t-your: 84px;
    --t-terms: 74px;
    --t-track: 6px;
    --t-indent: 6px;
    margin-bottom: 4px;
  }

  .hero .hero-title__line--serif {
    margin-bottom: calc(-0.1em - var(--t-indent));
  }

  .hero .hero-title__line--your {
    margin-bottom: -0.32em;
  }

  .hero .hero-title__line--terms {
    margin-left: calc(0.4em - var(--t-indent));
  }

  .hero__head {
    display: inline-block;
    max-width: 100%;
  }

  .hero__sub {
    margin-top: -10px;
    width: 100%;
    min-width: 0;
  }

  .hero__sub-hook {
    font-size: clamp(21px, 2.8vw, 24px);
    line-height: 1.22;
  }

  .hero__sub-detail {
    max-width: 100%;
  }

  .hero__lede--payoff {
    max-width: 100%;
  }

  .hero__actions {
    justify-content: flex-start;
  }

  .hero__actions .btn {
    width: auto;
    justify-content: center;
  }

  .hero__concept {
    display: none;
  }

  /* ── ONE (tablet) ── */
  .one__grid {
    display: grid;
    grid-template-columns: 1fr;
    grid-template-rows: auto auto;
    gap: 28px;
    align-items: stretch;
  }

  .one__head,
  .one__body {
    display: block;
  }

  .one__details {
    display: flex;
    flex-direction: column;
    justify-content: center;
    min-height: 100%;
    min-width: 0;
  }

  .one__head {
    grid-column: 1;
    grid-row: 1;
    max-width: 100%;
  }

  .one .one__kicker {
    grid-column: auto;
    grid-row: auto;
    margin: 0 0 12px;
    font-size: clamp(36px, 4.8vw, 48px);
    line-height: 1.08;
    font-weight: 500;
    text-wrap: balance;
  }

  .one .one__kicker-count {
    display: block;
    margin-top: 2px;
  }

  .one__payoff {
    display: block;
    margin: 0;
    grid-column: auto;
    grid-row: auto;
  }

  .one__payoff .one__kicker-after {
    display: block;
    font-size: clamp(30px, 4vw, 38px);
    line-height: 1.1;
    margin: 0 0 2px;
  }

  .one__payoff .one__word {
    display: block;
    margin: 0;
    font-size: clamp(84px, 11vw, 104px);
    line-height: 0.86;
  }

  .one__body {
    grid-column: 1;
    grid-row: 2;
    display: grid;
    grid-template-columns: minmax(240px, 0.9fr) minmax(0, 1.1fr);
    gap: 36px;
    align-items: stretch;
  }

  .one__photo-wrap {
    grid-column: auto;
    grid-row: auto;
    max-width: none;
    height: 100%;
  }

  .one__photo {
    height: 100%;
    max-height: 520px;
  }

  .one__stat {
    grid-column: auto;
    grid-row: auto;
    max-width: none;
    margin-top: 0;
  }

  .one__stat-line {
    white-space: normal;
  }

  .one__compare {
    grid-column: auto;
    grid-row: auto;
    margin-top: 24px;
    padding-top: 20px;
  }

  /* ── CLARITY (tablet) ── */
  .clarity {
    width: 100vw;
    max-width: 100vw;
    margin-left: calc(50% - 50vw);
    margin-right: calc(50% - 50vw);
    padding-left: clamp(40px, 5.5vw, 56px);
    padding-right: clamp(40px, 5.5vw, 56px);
    overflow-x: clip;
  }

  .clarity__inner {
    max-width: 100%;
  }

  .clarity__headline-line,
  .clarity__payoff {
    white-space: normal;
    max-width: 100%;
  }

  .clarity__headline-line {
    font-size: clamp(28px, 4vw, 38px);
    line-height: 1.14;
  }

  .clarity__payoff {
    font-size: clamp(20px, 2.8vw, 26px);
    line-height: 1.25;
  }

  .clarity__body {
    max-width: 620px;
    padding-inline: clamp(4px, 1.5vw, 16px);
  }

  .clarity__beat,
  .clarity__prose,
  .clarity__pivot {
    font-size: clamp(15px, 1.8vw, 17px);
    line-height: 1.55;
  }

  .clarity__finale-line--hit em {
    font-size: clamp(28px, 4vw, 38px);
    line-height: 1.12;
  }
}

@media (min-width: 961px) and (max-width: 1024px) {
  .hero__inner {
    padding: 44px 32px 44px 40px;
  }

  .hero h1.hero-title {
    --t-serif: 56px;
    --t-your: 90px;
    --t-terms: 78px;
  }

  .hero__media img {
    max-height: min(86svh, 820px);
    transform: translateX(-4%);
  }
}

@media (max-width: 390px) {
  .hero h1.hero-title {
    --t-serif: 38px;
    --t-your: 76px;
    --t-terms: 66px;
    --t-track: 3px;
    --t-indent: 3px;
  }

  .hero .hero-title__line--serif {
    margin-bottom: calc(-0.08em - var(--t-indent));
  }
}

@media (max-width: 360px) {
  .hero h1.hero-title {
    --t-serif: 42px;
    --t-your: 94px;
    --t-terms: 82px;
    --t-track: 4px;
    --t-indent: 4px;
  }

  .hero .hero-title__line--serif {
    margin-bottom: calc(-0.06em - var(--t-indent));
  }

  .hero__sub-hook {
    font-size: var(--h3-size);
    letter-spacing: -0.03em;
  }

  .hero__sub-detail {
    font-size: var(--text-lede);
    font-weight: 400;
    line-height: var(--text-lede-line);
    letter-spacing: -0.02em;
  }
}

@media (min-width: 961px) and (max-width: 1024px) {
  .nav__links {
    gap: 18px;
    transform: translate(calc(-50% - 40px), -50%);
  }

  .nav__actions {
    gap: 24px;
    padding-left: 36px;
  }
}

@media (max-width: 960px) {
  .nav__links,
  .nav__login-wrap,
  .nav__login { display: none; }

  .nav__cta {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    min-height: 44px;
    padding: 12px 18px;
    font-size: 12.5px;
  }

  .nav__cta::after { display: none; }
  .nav__cta-text--desktop { display: none; }
  .nav__cta-text--mobile { display: inline; }
  .nav__burger { display: flex; }
  .founder {
    padding: 56px 24px;
  }
  .founder__inner::before {
    font-size: clamp(72px, 20vw, 120px);
  }
  .founder__quote {
    margin-bottom: 24px;
    font-size: clamp(20px, 5vw, 26px);
    line-height: 1.45;
  }
  .founder__avatar {
    width: 64px;
    height: 64px;
  }
}

@media (max-width: 860px) {
  .step,
  .step--1,
  .step--2,
  .step--3 { grid-template-columns: 1fr; gap: 24px; }
  .step__content { order: 1; }
  .step__photo,
  .step--1 .step__photo,
  .step--2 .step__photo,
  .step--3 .step__photo {
    order: 2;
    aspect-ratio: 16 / 10;
    max-height: 280px;
    margin-left: 0;
  }
  .step--1 .step__photo img { position: static; }
  .contrast__inner { grid-template-columns: 1fr; gap: 36px; }
  .contrast__story { padding-top: 0; }
}

@media (min-width: 721px) and (max-width: 1024px) and (orientation: portrait) {
  :root {
    --section-x: 36px;
    --section-y: 82px;
    --h2-size: clamp(38px, 5vw, 50px);
    --h3-size: clamp(24px, 3vw, 30px);
  }

  .section {
    padding: var(--section-y) var(--section-x);
  }

  .section p:not(.one__kicker):not(.one__payoff),
  .step__body {
    font-size: var(--text-support);
    line-height: 1.55;
  }

  .one .one__kicker {
    font-size: clamp(36px, 4.8vw, 48px);
    line-height: 1.08;
    font-weight: 500;
    margin-bottom: 12px;
    text-wrap: balance;
  }

  .one .one__kicker-count {
    display: block;
    margin-top: 2px;
  }

  .one .one__payoff .one__kicker-after {
    display: block;
    font-size: clamp(30px, 4vw, 38px);
    line-height: 1.1;
    margin-bottom: 2px;
  }

  .one .one__payoff .one__word {
    display: block;
    margin-top: 0;
    font-size: clamp(84px, 11vw, 104px);
    line-height: 0.86;
  }

  .faq__body-inner p,
  .zip__body {
    font-size: var(--text-lede);
    line-height: var(--text-lede-line);
  }

  .match__spread {
    grid-template-columns: minmax(360px, 1fr) minmax(0, 1fr);
    gap: 34px;
    align-items: center;
  }

  .match__photos {
    grid-template-columns: 1fr 1fr;
    gap: 18px;
  }

  .match__photo-main,
  .match__photo-small {
    max-width: 190px;
  }

  .match__story-title {
    font-size: var(--h2-size);
  }

  .match__beats li .txt {
    font-size: inherit;
    line-height: inherit;
  }

  .step {
    gap: 34px;
    padding: 38px 0;
  }

  .step__content {
    order: initial;
    max-width: none;
  }

  .step__photo,
  .step--1 .step__photo,
  .step--2 .step__photo,
  .step--3 .step__photo {
    order: initial;
    max-height: 340px;
  }

  .step--1 {
    grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr);
    justify-content: stretch;
    gap: 24px;
  }

  .step--2 {
    grid-template-columns: minmax(0, 0.95fr) minmax(0, 1.05fr);
    gap: 24px;
  }

  .step--3 {
    grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.15fr);
    gap: 24px;
  }

  .step--1 .step__photo img {
    position: absolute;
  }

  .step--1 .step__photo {
    margin-left: 0;
    width: 100%;
    max-width: 100%;
  }

  .process__header {
    margin-bottom: 44px;
  }

  .pain__grid {
    grid-template-columns: repeat(2, 1fr);
    gap: 18px;
  }

  .pain__card {
    flex-direction: row;
  }

  .pain__card-photo {
    flex: 0 0 150px;
    width: 150px;
    max-width: 150px;
  }

  .voices__grid {
    grid-template-columns: 1fr 1fr;
    gap: 22px;
  }

  .voice--text {
    flex-direction: column;
  }

  .voice__image {
    width: 100%;
    max-width: 240px;
    flex-basis: auto;
  }

  .zip__inner {
    grid-template-columns: minmax(300px, 0.95fr) minmax(0, 1fr);
    gap: 34px;
  }

  .zip__map {
    order: 0;
    max-height: 320px;
  }

  .zip__input {
    max-width: 240px;
  }

  .foot__main {
    padding: 36px 0 28px;
  }

  .foot__bottom {
    padding-top: 22px;
  }

  .foot__disclaimer {
    font-size: 11.5px;
    line-height: 1.55;
  }
}

@media (max-width: 720px) {
  :root {
    --nav-height: 80px;
    --section-x: 20px;
    --section-y: 64px;
    --h2-size: clamp(26px, 7.5vw, 34px);
    --h3-size: 21px;
    --hero-desc-size: 16px;
    --hero-payoff-size: 17px;
  }

  h1, h2, h3, h4, p, li, blockquote { overflow-wrap: anywhere; }

  /* ── Hero ── */
  .hero {
    height: auto;
    min-height: 0;
    display: flex;
    flex-direction: column;
  }

  .hero__media {
    position: relative;
    inset: auto;
    flex: 0 0 auto;
    order: 2;
    width: 100%;
    height: auto;
    max-height: none;
    margin-top: 8px;
    overflow: visible;
  }

  .hero__media img {
    display: block;
    width: 100%;
    height: auto;
    max-height: none;
    object-fit: contain;
    object-position: center bottom;
  }

  .hero__inner {
    order: 1;
    align-items: flex-start;
    min-height: 0;
    padding: 28px 20px 20px;
  }

  .hero h1.hero-title {
    --t-serif: 44px;
    --t-your: 88px;
    --t-terms: 76px;
    margin: 0 0 4px;
  }

  .hero .hero-title__line--terms {
    margin-left: calc(0.36em - var(--t-indent));
  }

  .hero__sub {
    margin-top: -6px;
  }

  .hero__sub-hook {
    font-size: clamp(21px, 5.6vw, 24px);
    line-height: 1.22;
  }

  .hero__sub-detail {
    margin-top: 10px;
  }

  .hero__lede--payoff {
    margin: 10px 0 14px;
    max-width: none;
  }

  .hero__concept {
    margin: 16px -10px 0;
    width: calc(100% + 20px);
    padding: 0 10px;
  }

  .hero__h1-primary { font-size: 40px; line-height: 1.04; }
  .hero__h1-deck { margin-top: 8px; font-size: 26px; line-height: 1.16; }
  .hero__message { display: none; }
  .hero__actions {
    width: 100%;
    margin-top: 18px;
  }

  .hero__actions .btn {
    width: 100%;
    max-width: none;
  }

  .hero__checks {
    margin-top: 10px;
    gap: 6px;
  }

  /* ── ONE ── */
  .one {
    padding-top: 48px;
    padding-bottom: 52px;
  }

  .one__grid {
    display: flex;
    flex-direction: column;
    gap: 0;
  }

  .one__head,
  .one__body,
  .one__details {
    display: block;
  }

  .one__kicker {
    font-size: clamp(30px, 4.6vw, 34px);
    line-height: 1.3;
  }

  .one__kicker-after {
    font-size: clamp(18px, 4.6vw, 22px);
    line-height: 1.3;
  }

  .one__payoff .one__kicker-after {
    display: block;
  }

  .one__payoff .one__word {
    display: block;
  }

  .one__photo-wrap { display: none; }
  .one__word { font-size: clamp(88px, 28vw, 120px); line-height: 0.9; }
  .one__stat {
    grid-column: auto;
    grid-row: auto;
  }

  .one__stat-line {
    font-size: clamp(17px, 4.4vw, 20px);
    line-height: 1.35;
    white-space: normal;
  }

  .one__compare {
    grid-column: auto;
    grid-row: auto;
    padding-top: 0;
    border-top: 0;
    margin-top: 20px;
  }
  .one__compare-list li {
    font-size: 15px;
    line-height: 1.45;
    padding: 12px 0;
  }

  /* ── MATCH ── */
  .match {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .match__spread {
    display: flex;
    flex-direction: column;
    gap: 22px;
  }
  .match__story { display: contents; }
  .match__story-title {
    order: 1;
    margin-bottom: 0;
    padding-bottom: 0;
    border-bottom: 0;
    font-size: clamp(28px, 7.8vw, 34px);
    line-height: 1.08;
  }
  .match__photos {
    order: 2;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 12px;
    align-items: start;
  }
  .match__beats {
    order: 3;
    gap: 14px;
  }
  .match__beats li {
    font-size: 15px;
    line-height: 1.48;
  }
  .match__conclude { order: 4; }
  .match__photo-main,
  .match__photo-small {
    max-width: none;
    width: 100%;
    margin: 0;
  }

  /* ── CLARITY ── */
  .clarity {
    padding-top: 48px;
    padding-bottom: 44px;
  }

  .clarity__headline-line,
  .clarity__payoff {
    white-space: normal;
  }

  .clarity__headline {
    gap: 6px;
  }

  .clarity__headline-line {
    font-size: clamp(24px, 6.8vw, 30px);
    line-height: 1.14;
  }

  .clarity__payoff {
    font-size: clamp(18px, 4.8vw, 21px);
    line-height: 1.25;
    margin-top: 14px;
  }

  .clarity__body {
    gap: 18px;
  }

  .clarity__beat,
  .clarity__prose {
    font-size: 15px;
    line-height: 1.52;
    text-align: left;
  }

  .clarity__pivot {
    font-size: clamp(19px, 5vw, 22px);
    line-height: 1.35;
    text-align: left;
  }

  .clarity__finale-line {
    font-size: clamp(18px, 4.8vw, 21px);
    text-align: center;
  }

  .clarity__finale-line--hit em {
    font-size: clamp(24px, 6.8vw, 30px);
    line-height: 1.12;
  }

  /* ── PROCESS ── */
  .process {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .process__header {
    margin-bottom: 28px;
    padding-bottom: 24px;
  }

  .step {
    gap: 20px;
    padding: 28px 0;
  }

  .step__num {
    font-size: 52px;
  }

  .step h3 {
    font-size: clamp(20px, 5.2vw, 24px);
    line-height: 1.2;
  }

  .step__body {
    font-size: 15px;
    line-height: 1.52;
  }

  .step__photo,
  .step--1 .step__photo,
  .step--2 .step__photo,
  .step--3 .step__photo {
    max-height: 220px;
  }

  .quote {
    padding-top: 44px;
    padding-bottom: 44px;
  }
  .quote__text {
    font-size: var(--h2-size);
    margin-bottom: 28px;
  }
  .quote__rule {
    margin-bottom: 24px;
  }
  .quote__body {
    font-size: var(--text-support);
    line-height: 1.6;
    margin-bottom: 18px;
  }
  .quote__lead {
    font-size: clamp(19px, 4.8vw, 22px);
    line-height: 1.48;
  }
  .quote__pullout {
    font-size: clamp(19px, 4.8vw, 22px);
    line-height: 1.4;
    margin-bottom: 18px;
  }
  .dropcap {
    font-size: clamp(48px, 12vw, 60px);
  }

  /* ── PAIN ── */
  .pain {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .pain__header {
    margin-bottom: 32px;
    padding-bottom: 20px;
  }

  .pain__grid { grid-template-columns: 1fr; }
  .pain__header h2 {
    font-size: var(--h2-size);
    line-height: 1.08;
  }
  .pain__header h2 br { display: none; }
  .pain__card {
    flex-direction: row;
    align-items: stretch;
  }
  .pain__card-photo {
    flex: 0 0 120px;
    width: 120px;
    max-width: 120px;
  }
  .pain__card-body {
    min-width: 0;
    padding: 14px 16px 16px;
  }
  .pain__card h3 {
    font-size: clamp(15px, 4vw, 17px);
    line-height: 1.28;
  }
  .pain__card p {
    font-size: 14px;
    line-height: 1.45;
  }
  .pain__help-toggle {
    min-height: 44px;
    padding-top: 10px;
    font-size: 14px;
  }

  .pain__grid > .pain__expand {
    grid-column: 1 / -1;
  }

  .pain__grid > .pain__expand.is-open {
    margin-top: 4px;
    margin-bottom: 16px;
  }

  /* ── FOUNDER ── */
  .founder {
    padding: 48px 20px;
  }
  .founder__inner::before {
    font-size: clamp(56px, 16vw, 88px);
  }
  .founder__quote {
    font-size: clamp(18px, 4.8vw, 22px);
    line-height: 1.42;
    margin-bottom: 20px;
  }
  .founder__avatar {
    width: 56px;
    height: 56px;
  }
  .founder__name {
    font-size: 13px;
  }
  .founder__title {
    font-size: 12px;
  }

  /* ── VOICES ── */
  .voices {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .voices__header {
    margin-bottom: 28px;
  }

  /* ── FAQ ── */
  .faq {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .faq__header {
    margin-bottom: 28px;
  }

  .faq__head {
    min-height: 44px;
    padding: 16px 0;
  }

  .faq__q {
    font-size: clamp(16px, 4.2vw, 18px);
    line-height: 1.35;
    padding-right: 12px;
  }

  .faq__body-inner p {
    font-size: 15px;
    line-height: 1.52;
  }

  /* ── ZIP / CLOSE / FOOTER ── */
  .voice--text {
    flex-direction: column;
    padding: 22px 20px 18px;
  }

  .voice__image { width: 100%; max-width: 260px; flex-basis: auto; }

  .zip {
    padding-top: 52px;
    padding-bottom: 52px;
  }

  .zip__map {
    order: -1;
    max-height: 220px;
    padding: 0;
    border: 0;
    background: transparent;
  }
  .zip__inner { gap: 14px; }
  .zip__text h2 br { display: none; }
  .zip__body {
    margin-bottom: 16px;
    font-size: 15px;
    line-height: 1.52;
  }
  .zip__form { flex-direction: column; max-width: none; gap: 10px; }
  .zip__input {
    flex: 0 0 auto;
    width: 100%;
    max-width: 280px;
    align-self: stretch;
    padding: 14px 16px;
    font-size: 16px;
    text-align: center;
    min-height: 48px;
  }
  .zip__input::placeholder { text-align: center; }
  .zip__btn {
    width: 100%;
    max-width: 280px;
    align-self: stretch;
    min-height: 48px;
    padding: 14px 20px;
  }
  .zip__note { display: block; text-align: center; }

  .close .btn { width: 100%; max-width: none; }
  .close__cta {
    width: 100%;
    max-width: none;
    margin: 0 auto;
  }
  .close__cta .hero__checks {
    width: 100%;
  }
  .close {
    padding-top: 48px;
    padding-bottom: 42px;
  }
  .close__sub {
    font-size: clamp(20px, 5.2vw, 24px);
    margin-bottom: 32px;
  }
  .foot__nav {
    gap: 8px 18px;
  }
  .foot__nav a {
    font-size: 14px;
  }
  #modalNo .modal-head { padding: 24px 22px 20px; }
  #modalNo .modal-body { padding: 22px 22px 26px; }
  #modalNo .modal-title { font-size: 30px; }
}

@media (max-width: 420px) {
  .nav { padding-inline: 14px; }
  .nav__logo { left: 14px; }
  .nav__logo img { height: 44px; }
  .nav__actions { right: 14px; gap: 10px; }
  .nav__cta {
    min-height: 44px;
    padding: 12px 14px;
    font-size: 12px;
  }
  .nav__burger {
    width: 44px;
    height: 44px;
  }
  .hero__inner { padding: 24px 18px 16px; }
  .hero h1.hero-title {
    --t-serif: 40px;
    --t-your: 80px;
    --t-terms: 70px;
  }
  .hero__concept {
    margin: 16px -8px 0;
    width: calc(100% + 16px);
    padding: 0 10px;
  }
  .one__word { font-size: clamp(76px, 28vw, 96px); }
  .founder__quote {
    font-size: 17px;
    line-height: 1.4;
  }
  .founder__name { font-size: 13px; }
  .founder__title { font-size: 12px; }
  .pain__card-photo {
    flex-basis: 108px;
    width: 108px;
    max-width: 108px;
  }
  .match__photos { gap: 10px; }
}